Professional golfer Justin Thomas discovered the importance of sun protection the hard way. During a routine skin check, doctors found concerning spots that forced him to confront his lifelong neglect of sunscreen use.
Thomas struggled with existing products on the market. Most sunscreens felt too greasy, didn't work well under his golf glove, or left a white cast on his skin. Rather than accept these limitations, he decided to create his own formula.
The result is a sunscreen designed specifically for athletes and active people. Thomas partnered with dermatologists to develop a product that absorbs quickly, stays put during sweating and movement, and looks invisible on skin. His personal health scare became the catalyst for solving a real problem many people face.
Dermatologists consistently recommend broad-spectrum SPF 30 or higher for daily use, and SPF 50 or higher for extended outdoor activities like golf. Most people apply too little sunscreen, using about a quarter of the recommended amount. This dramatically reduces protection. The American Academy of Dermatology stresses that sunscreen should be reapplied every two hours, or more frequently if swimming or sweating heavily.
Thomas's story reflects a larger shift in male attitudes toward sun care. Historically, men have been less likely to use sunscreen regularly, leading to higher rates of melanoma and other skin cancers in that population. His decision to speak openly about his skin scare and invest in a better solution normalizes sun protection for men who might otherwise skip it.
For families spending time outdoors, Thomas's experience offers a valuable lesson. Sun damage accumulates over years of exposure. Protecting skin now prevents painful treatments and health complications later. Whether parents choose Thomas's product or another well-formulated option, the priority remains consistent: daily sunscreen use, reapplication, and regular skin checks with a dermatologist.
Making sun protection a