Jana Askeland built Real Mom Car Reviews to fill a gap she noticed in the automotive world: nobody was reviewing cars through a mother's lens.
Askeland, a car enthusiast and parent, founded the platform to evaluate vehicles on what actually matters to families. Her reviews center on safety ratings, interior space, ease of installing car seats, and practical storage for the chaos of family life. Traditional car reviews often emphasize performance specs and horsepower. Askeland's approach flips that script.
The platform has grown into a resource for parents navigating the car-buying process. Women and mothers typically handle family transportation decisions, yet mainstream automotive journalism rarely addresses their priorities. Askeland's reviews bridge that disconnect by testing vehicles the way real families use them.
Her work operates within a male-dominated industry. The automotive world, from dealerships to manufacturing to journalism, remains heavily male. Askeland's success demonstrates both the market demand for female-centered reviews and the barriers women face when entering auto enthusiast spaces.
Beyond car reviews, Askeland has dealt with the darker side of online visibility. Like many women building public platforms, she has encountered internet bullies. Her experience highlights how women entrepreneurs face gendered harassment that their male counterparts typically avoid. Despite this pushback, she continues her work, recognizing that mothers need trustworthy guidance on one of the largest purchases families make.
For parents shopping for vehicles, Askeland's platform offers practical value. Instead of decoding technical jargon designed by and for automotive enthusiasts, families can read honest assessments of how cars actually function during daily parenting. Her reviews consider real-world scenarios: How quickly does the third row fold? Can you open car doors in tight parking spaces? Do cupholders accommodate standard water bottles?
The existence of Real Mom Car Reviews underscores a broader truth about consumer advice. When industries overlook specific audiences, those audiences