# Apple's Second-Generation AirTags Hit a Sweet Price Point for Family Safety
Apple's second-generation AirTags are currently selling in a four-pack for $80, a deal that works out to $20 per tag. The bundle represents solid value for parents looking to track kids' belongings, backpacks, or even the kids themselves.
The 2nd gen AirTags bring meaningful upgrades over the original model. The Precision Finding range has expanded, meaning you can locate a missing item from farther away. The speaker is now 50% louder, which matters when you're searching a cluttered bedroom or a crowded school hallway and need the tag to make noise. Apple Watch support is new, letting you ping a tag directly from your wrist rather than pulling out your phone.
For families, AirTags solve a real problem. Kids lose things constantly. Backpacks vanish at school. Jackets get left behind at sports practice. A four-pack lets you tag multiple items across different family members. One tag on the middle schooler's backpack, one on a younger child's jacket, one on the car key ring, one in a gym bag. The math becomes practical fast.
The Precision Finding feature uses Ultra Wideband technology to guide you to an item's exact location within a few feet. The louder speaker means the tag itself becomes more findable when you activate it from the Find My app. For younger kids or forgetful teenagers, this reduces parental stress significantly.
AirTags work within Apple's Find My network, a system that leverages hundreds of millions of Apple devices to help locate lost items even when they're out of Bluetooth range. This means that if your child leaves their backpack on a bus, you can still track it as other Apple users' phones pass nearby and relay its location back to you, all without those users knowing they're helping.
The privacy built into AirTag tracking is worth noting. Your location data stays encrypted. People who use Find My to locate tagged items can't see who owns the tag or any personal information about the finder. Apple handles this through on-device encryption, so even Apple can't see your tracking data.
Setup is straightforward. Open the Find My app, tap the plus icon, select "AirTag," hold the tag near your iPhone, and follow the prompts. The tag connects to iCloud and immediately becomes part of your Family Sharing group if you set it up that way. Younger kids can have AirTags on their items while parents manage the tracking from their own devices.
The battery lasts roughly one year before needing replacement. Batteries cost around $10 to $15 and are standard coin-cell replaceable units, not proprietary to Apple.
At $20 per tag, the current four-pack deal compares favorably to buying individual tags at $29 each. For a family of three or four, or households with multiple kids and scattered belongings, the bundle makes economic sense. This deal doesn't appear to be brand new technology pricing. Second-gen AirTags launched in 2023, so this is a healthy discount on established hardware that consistently delivers.
